TL;DR

Eyes Premier tier for 2025

ONDA Achieves Booking.com CPP Advanced Status

- ONDA becomes one of two Korean companies to reach Booking.com CPP Advanced tier

- Booking.com CPP evaluates connectivity partners on service quality and multiple performance factors

- ONDA targets Premier tier by 2025

(Press Release — June 27, 2024) Hospitality tech company ONDA has been recognized as a top partner by Booking.com.

ONDA announced Thursday that it has been selected as an Advanced tier partner in Booking.com's Connectivity Partner Programme (CPP), a recognition of its integration technology and room distribution capabilities. Booking.com is a global travel tech company operating under the mission "to make it easier for everyone to experience the world," offering 28+ million accommodation options in 43 languages.

The CPP evaluates channel managers (CMS) and property management systems (PMS) partnered with Booking.com across service quality and development metrics. This tier upgrade grants ONDA: ▲marketing materials and promotional support ▲verified badge highlighting best-in-class accommodation category performance ▲collaboration opportunities with leading global partners.

CPP has three tiers: Standard (entry level), Advanced, and Premier (highest). ONDA isn't stopping here — it's targeting Premier status by next year to accelerate growth alongside Korea's hospitality industry.

ONDA and Booking.com have collaborated closely through the rapid evolution of the online accommodation ecosystem. Recently, they've expanded their partnership to include independent properties like pension resorts and pool villas.

"Strengthening our partnership with Booking.com helps us showcase Korea's exceptional accommodations to travelers worldwide," said ONDA CEO Oh Hyun-seok. "We'll keep working to help property operators achieve even greater results through ONDA."

ONDA is a hospitality tech and data company covering 60–70% of Korea's online room transactions. It's built strong partnerships with global tech giants, including being Korea's first Airbnb and Trip.com preferred partner, and a 2024 Booking.com Advanced Connectivity Partner.

ONDA also became the first Korean company to rank on Skift's "Global PMS Vendor" list (No. 34), cementing its position as a global hospitality tech leader. Last year, it was selected for the Ministry of SMEs and Startups' Baby Unicorn Plus program and has appeared on the Financial Times' "High-Growth Asia-Pacific Companies" list three years running (2022–2024). <end>

[Image 1] Booking.com CPP Advanced logo
[Image 1] Booking.com CPP Advanced logo