TL;DR

Recognized for driving digital transformation in hospitality and boosting Korea's tourism competitiveness

ONDA CEO Oh Hyun-seok Receives Prime Minister's Commendation on Tourism Day

- ONDA honored at Ministry of Culture, Sports and Tourism's 50th Tourism Day ceremony

- Recognized for leading digital transformation in hospitality and strengthening Korea's tourism competitiveness

- Contributing to Korea's goal of 30 million annual inbound tourists

(Press Release — October 4, 2023) Hospitality tech company ONDA has been recognized for its contribution to the advancement of Korea's tourism industry. ONDA CEO Oh Hyun-seok received the Prime Minister's Commendation at the 50th Tourism Day ceremony held on the morning of October 4 at Lotte Hotel Seoul.

The Ministry of Culture, Sports and Tourism annually honors individuals who have contributed to the development of Korea's tourism industry through government awards at the Tourism Day ceremony.

CEO Oh was recognized for enhancing Korea's tourism competitiveness by providing IT solutions that digitalize the accommodation industry, and for contributing to inbound tourism growth through partnerships with global online travel agencies (OTAs).

ONDA simultaneously provides hospitality solutions and a B2B room inventory platform to maximize operational efficiency and revenue for hotels and accommodation businesses. The company has earned global market recognition for its innovative business model and has expanded into overseas hotel markets centered on Southeast Asia, Taiwan, and the Middle East.

Vice Minister of Culture, Sports and Tourism Jang Mi-ran said, "I extend my gratitude and congratulations to the tourism professionals and award recipients who have dedicated themselves to developing Korea's tourism industry. We will provide unwavering support to help the tourism industry leap forward vigorously and open the era of 30 million foreign tourists."

ONDA CEO Oh Hyun-seok said, "I am honored to receive the Prime Minister's Commendation on this meaningful Tourism Day. We will work even harder on digital transformation in the accommodation industry to contribute to the increase in inbound tourists."

Meanwhile, ONDA is a hospitality tech and data company covering approximately 60-70% of Korea's online room transaction market. The company has built solid partnerships with global big tech firms, including being selected as Korea's first Airbnb preferred partner and Google Hotel's first domestic partner.

ONDA is emerging as a leader in the global hotel tech market, becoming the first Korean company to rank 34th on the "Global PMS Vendors" list by U.S. travel research firm Skift. The company was selected for the Ministry of SMEs and Startups' Baby Unicorn program last year, and for "Baby Unicorn Plus" in 2023. It has also been named to the Financial Times' "High-Growth Companies Asia-Pacific" list for two consecutive years, 2022 and 2023.