--- title: "[Essential Pension Tips] EP.1 Pet-Friendly Pensions" description: "The first in our 4-part series on must-know pension operation tips. We break down Korea Tourism Organization's 2022 pet travel survey data — and show you how to use it." published: 2023-01-03T00:00:00+00:00 author: "ONDA 편집팀" category: "Insights" image: "https://zqcfqfqgiyckyhazcfrk.supabase.co/storage/v1/object/public/blog-images/webflow/6316f3f75130788ec2d762dd/63c8f5722fc82470f5f88abf_Frame_41.jpg" canonical: https://global.onda.me/en/blog?slug=know-2301-1 locale: en --- # [Essential Pension Tips] EP.1 Pet-Friendly Pensions Hello! This is ONDA, the digital infrastructure company for Korea's hospitality industry. **📍Essential Pension Tips: 4 Must-Know Insights for Pension Operators** If you run a pet-friendly pension, let's talk about the trends and operating tactics that'll move the needle on revenue. According to the [Korea Tourism Organization's pet travel survey](https://www.traveltimes.co.kr/news/articleView.html?idxno=401944), 7 in 10 pet owners want to travel with their pets — and 1 in 2 actually did in the past year. Naver DataLab confirms the trend: searches for "pet-friendly pension" peaked last June and spiked again during the July–August high season. **Bottom line: demand for pet-friendly pensions will keep growing.** Let's dig into the 2022 pet travel behavior survey (based on ~2,000 pet owners) and pull out the insights that matter. ### **Top Considerations When Traveling with Pets** ![[Source] Korea Tourism Organization](https://zqcfqfqgiyckyhazcfrk.supabase.co/storage/v1/object/public/blog-images/webflow/6316f3f75130788ec2d762dd/63c8cfeb50c88651df9e78a0_Frame_42-min.jpg) 1. Pet amenities at the destination (46.2%) 2. Activities for pets (38.7%) 3. Transportation (36.1%) 4. Pet-friendly restaurants/cafes (35.3%) Since the trip revolves around the pet, most owners prioritize their dog's comfort and fun. ### **Where They Get Travel Info** ![[Source] Korea Tourism Organization](https://zqcfqfqgiyckyhazcfrk.supabase.co/storage/v1/object/public/blog-images/webflow/6316f3f75130788ec2d762dd/63c8d01c7ca153021c8fbdb2_Frame_46-min.jpg) 1. Pet communities (38.9%) 2. Pet blogs (38.1%) 3. Travel info sites/apps (37.9%) Younger travelers (20s–30s) lean on pet blogs. Travelers in their 40s prefer dedicated travel platforms. For overnight trips specifically, usage of "travel info sites/apps" and Instagram is noticeably higher than for day trips. **Takeaway:** To reach potential guests, integrate your property with OTAs and run an active Instagram account. Platforms like Petz-Go, Companion Life (반려생활), and HeartDog work because they show pet-friendly accommodations, attractions, and restaurants all in one place. ### **Accommodation Usage** ![[Source] Korea Tourism Organization](https://zqcfqfqgiyckyhazcfrk.supabase.co/storage/v1/object/public/blog-images/webflow/6316f3f75130788ec2d762dd/63c8d03963b855a2774d4900_Frame_47-min.jpg) 1. Pensions (46.4%) 2. Hotels (22.0%) 3. Camping/glamping (14.3%) 4. Condos/resorts (12.8%) Travelers in their 20s–30s skew toward hotels. Those in their 40s prefer camping/glamping and condos. 50+ travelers are more likely to stay at private rentals. Highly engaged pet owners lean hotel. **Why pensions are popular:** - Private space, no awkward stares - Pet amenities (yards, pools) and supplies provided - Mix of private rooms and shared spaces to socialize with other dog owners **Why some avoid pensions:** - High nightly rates - Limits on number of pets allowed - Concern about conflict with other dogs - Inconsistent cleanliness ### **What Matters When Choosing a Place** ![[Source] Korea Tourism Organization](https://zqcfqfqgiyckyhazcfrk.supabase.co/storage/v1/object/public/blog-images/webflow/6316f3f75130788ec2d762dd/63c8d050322bb9e6234bf4be_Frame_48-min.jpg) Top factors: 1. Pet admission policy (49.6%) 2. Dining options (36.3%) 3. Activities for pets (35.6%) 4. Nearby pet-friendly attractions (32.3%) So what should you do with this data? **1. Spell out your pet policy clearly** Pet owners need to know: which breeds? how many dogs? Be explicit on your site. Platforms like Petel and Companion Life let guests filter by breed and weight — which means **more efficient room sales and higher revenue** for you. **2. Share local pet travel intel** "Dining options" means nearby pet-friendly restaurants and cafes. After checkout, personally recommend spots to guests. Or list them on your site under "nearby attractions." Position yourself as the go-to pet travel hub. **3. Invest in facilities and pet supplies** Dog runs and dog pools are now table stakes. Give pets space to run free. Add seasonal props and decorations — make it Instagrammable. That's your competitive edge. ![Glamdog Tongyeong](https://zqcfqfqgiyckyhazcfrk.supabase.co/storage/v1/object/public/blog-images/webflow/6316f3f75130788ec2d762dd/63c8d071bf82e06115028335_Frame_49-min.jpg) ![Glamdog Geoje](https://zqcfqfqgiyckyhazcfrk.supabase.co/storage/v1/object/public/blog-images/webflow/6316f3f75130788ec2d762dd/63c8d0992883a41075e64e23_Frame_50-min.jpg) Other factors guests care about: low beds, pet stairs, **room layout**, privacy (not bumping into non-pet guests or other dogs), and **pet supplies** like pee pads on hand. That's the highlight reel from the KTO survey. Want the full picture? [Download the infographic](https://drive.google.com/file/d/1MnXVQQEsJOZv-gIOCm8vJEBjL5A7kUZEv/view?usp=share_link) **4. Connect to pet-focused booking channels** We pulled ONDA's internal data: **pet-friendly pension revenue during peak season (June–August) jumped 154% year-over-year (2021 → 2022)**. When we broke down bookings by channel, **8% came from just 2 pet-focused platforms** — out of 33 total channels. "Is 8% a lot?" Yes. Consider the user base gap between Naver, TMON, Yanolja and niche platforms like Companion Life or Pet Gurus. 8% from a tiny slice of the market is significant. **Translation: if you want efficient, targeted sales, plug into specialized channels.** Running a property is hard enough on its own. Let ONDA handle reservation management and channel integrations so you can focus on hosting. #### Connect to Pet Platforms and Grow Revenue [Get in touch](https://www.onda.me/apply-form?utm_source=home&utm_medium=trend&utm_campaign=know&utm_content=2301_1_cta)