---
title: "Since 1994: A History of Global OTAs"
description: "More than 85% of travel purchases happen online today. OTAs are eating an ever-bigger slice of that pie. When did online travel start — and how did it get so big?"
published: 2022-09-14T00:00:00+00:00
author: "ONDA 편집팀"
category: "Weekly ON"
image: "https://zqcfqfqgiyckyhazcfrk.supabase.co/storage/v1/object/public/blog-images/webflow/6316f3f75130788ec2d762dd/65b0b16be802caa2b28f67a4_63213ea883827a5b5ba9bda3_vol71_webflow_fb_cover_1200px.png"
canonical: https://global.onda.me/en/blog?slug=since-1994-geulrobeol-ota-yeogsa-topabogi
locale: en
---
# Since 1994: A History of Global OTAs

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